‘Icons’ is the theme of Triumph’s global lingerie design competition 2009. The underwear manufacturer is starting 2009 with the second launch of its lingerie competition for young fashion and design students. This year, young talents will be selected by a prestigious jury in Milan, and chosen by visitors to triumph-inspiration-award.com.
The aim of the theme ‘icons’ is to interpret an icon they have freely selected on their own and then create a one-of-a-kind design showpiece made up of one bra and one pair of briefs.
Like last year, the 2009 prizes will include a cash prize for first place – 15,000 Euros, along with an opportunity to adapt the winning design together with the Triumph design team into commercial underwear set. This set will be delivered on a hanger in 2010 to Triumph stores around the world as a limited line. Second and third place winners will go home with 10,000 and 5,000 Euros respectively. All national winners will receive a chance to take part in the International Final during Milan Fashion Week.
The winner of the Triumph Inspiration Award will be announced in September 2009 at the International Final during Milan Fashion Week. All competition participants will have pre-qualified themselves for the Final in Milan at their own national competitions.
“Dealing with trends from art, culture, fashion and lifestyle that we depict anew in every collection is part of our daily work. After the impressive results in 2008, we are again pleased to be able to share our enthusiasm for lingerie with talented young designers and invite them to discover the exciting world of lingerie for themselves,” says Jan Rosenberg, Global Head of Sales and Marketing for Triumph International.
Image: Triumph
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